Targeted keywords (or tags) help provide clarity and classification for your listing. Keywords make browsing easier and with multiple keyword searches, a buyer can pinpoint an exact item in seconds.

When it comes to keywords, think big, small, detailed and big picture all at the same time. To take full advantage of all the benefits, try to focus your keywords on these following types:

Categories (Broad/General): furniture, home electronics, decor
Sub Categories (Specified): chair, tv, vacuum cleaner
Brand (Manufacturer/Label): west elm, apple, dyson
Attributes (Characteristics): bar height, white, robotic
Condition (Shape/Appearance): handmade, new, vintage

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